Retail Therapy: With winter formal dresses, it's all about the sparkle

It's all about the sparkle.Valley high school girls are flooding dress shops this month in search of the perfect dress for their winter formal, and they're flocking to anything that shines. Sequins, rhinestones and chunky faceted iridescent stones an inch wide are becoming increasingly popular.The bling trend has been around for a while,Most of the time they are occupied deciding for their Cheap Fairy Costumes, make up and matching costume jewelry. It is very difficult to impress girls with jewelry collection. but is even more popular this year, says Keri Frazier,Unique and ethnic jewelery is appreciated by girls and if the jewelry is matching to their favorite Cheap Purple Genie Costumes then nothing like it. Boys hardly give attention to jewelry rather girls are just crazy about it. owner of Little Black Dress Boutique at Bullard and West avenues."Every year embellishment becomes more important," she says. "We can't sell a plain dress." January is winter formal season. About 30 schools from Atwater to Lemoore hold a winter formal this month, according to Megan Souza of Mia Bella Couture, a dress shop in the Palantine Building on North Fresno Street in Fresno.Instead of dresses with a few sequins or a sequined bodice, many long dresses are now sequined head to foot. Some, like the silver full-length sequined Jovani dress (at right) have stones attached to nude netting, making it look as though the sparkles float along the girl's back.Such details may seem trivial to people whose high school dance days are long past, but to a teenage girl going to her first formal, selecting that dress is a huge choice. Shopping for formal dresses is starting to resemble the search for the perfect wedding dress."Girls spend hours and days and numerous trips," Frazier said. "It is a big deal." The price tag can be a big deal, too.Many winter formal dresses at Mia Bella average about $350 and at the Little Black Dress Boutique most cost fThis great costume also has a reputation for being soft and comfortable Cheap Black Belle Costumes, which any child will appreciate.An Indian costume is most often worn for occasions, but they can also keep your child.rom $169 to $250. The more embellishments, the higher the cost.Stores keep records about the dresses so that no two girls end up wearing the same dress to the same dance.Girls often turn to seamstresses to add straps. Some add bustles -- commonly added to wedding dresses with trains -- to long dresses that drag on the floor, so the skirt can be tucked up with buttons for dancing.Teens face the balancing act of finding a dress that makes them feel good, but doesn't show too much flesh. At least one school -- San Joaquin Memorial, a private high school in Fresno -- requires long dresses for its winter formal.The online costumes are easily available to choose from as one can browse through innumerable Cheap Bavarian Beauty Costumes for your kids in few minutes, that too, without suffering from any hassles of visiting different stores in the scorching heat. Those are some of the reasons that dresses with open backs are becoming popular. This year, lots of open-back dresses have cowls that drape at the bottom of the back, Souza says. "It makes it fun for high school girls," Souza says. "It's not too sexy."Madison Hiatt, 16, will wear a white, open-back dress to her formal at Clovis North High School Jan. 26 with horizontal straps across the back."I love open-back dresses," she said. "I just liked the feel of it."Lace is popular too, along with corset tops.And the trend of high-low dresses -- short in the front and long in the back -- has worked its way into formal dresses. Some, like the white Sherri Hill dress pictured on the cover fall above the knee in the front, with layers of ruffles cascading to the floor.About half the dresses sold for winter formal are long. Half are short. And, this year,A big mistake people often make when starting a business is that Cheap Lusicious Indian Princess Costumes feel that they need to be everything to every one.As backwards as this seems, this waters down your appeal and may actually hurt you in the long run! no one color is popular above others -- as long as it sparkles.